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Each year, the Super Bowl provides us with a wide variety of commercials that we have the pleasure of closely reading and analyzing with our students. Of course, not every commercial is created equally. Some are jam packed with rhetorical power, while others rely on tried and true devices like celebrity cameos and topical humor to drive their messages forward.
This lesson bundle is designed to (#1) offer in-depth guided analyses for two of the most popular Super Bowl 2023 commercials (Budweiser and Busch Beer), and (#2) provide a springboard into analysis for some of the other wildly popular Super Bowl commercials of 2023.
Grab this lesson bundle for $4.99 — OR, join TeachArgument now for full access this (and ALL of our resources)!
Lesson Description
Wonder what you can expect to find in this lesson? Look no further. Here’s what you can expect:
- A comprehensive guided analysis of Budweiser’s “Six Degrees of Bud” (2023 Super Bowl) commercial
- A comprehensive guided analysis of Busch Beer’s “Busch Light: Cold + Smooth” (2023 Super Bowl) commercial
- A graphic organizer and analytical prompt that asks students to unpack five of the most popular commercials of the Big Game (2023)
Grab this lesson bundle for $4.99 — OR, join TeachArgument now for full access this (and ALL of our resources)!
Lesson Features
| Grades | 9 - 12+ |
| Focus | Close reading, Rhetorical analysis, Rhetorical triangle, Rhetorical appeals |
